Built from scratch. Run on principle.
We started this because the existing options weren’t working.
Northstar Homes was founded by Elliott Peterson on a simple observation: most homeowners who needed to sell quickly were getting taken advantage of by an industry that wasn’t built with them in mind.
The pitch from competitors was always the same. A junior acquisitions rep quoting an under-market offer over the phone, no explanation of how they got there, no transparency on the numbers, take it or leave it. For a homeowner already navigating something like a divorce, probate, foreclosure, or relocation, that approach only made a hard situation worse.
Northstar Homes was built around a different idea: that a fast, cash offer is a real product worth real money, and the way to compete isn’t to lowball harder. It’s to be more transparent, more responsive, and more connected to the community than the national franchises will ever be.
Today the company operates in two states — Florida and Minnesota — connecting homeowners with vetted local cash buyers, coordinating renovations, and putting homes back into the hands of families. Every offer we make is one we’d be comfortable sitting down and walking you through at your kitchen table.
“Tomorrow is unwritten, and that’s the most exciting thing about it.”
Our mission
Make selling a home feel less like a gauntlet and more like a conversation between neighbors.
The four rules we don’t break.
Honest first, polished second.
If your house is worth more on the open market than we can pay, we'll say so. We'd rather lose the deal than sell you a number that doesn't make sense.
We show our math.
Every offer comes with the comp sheet we used to build it. You'll see the addresses, the conditions, the adjustments. No black box.
We work with people, not 'leads.'
Most sellers come to us because something hard is happening. We don't drip campaign you. We don't share your information. Our offer is good for seven days, with no countdown timers and no end-of-day pressure to decide.
We invest in the homes after.
We renovate everything we buy and put it back on the market — usually for a family. The properties we touch get better, and the neighborhoods we work in benefit.
One standard.Every transaction.
Founder of Northstar Homes
Elliott Peterson
Elliott was born in Gothenburg, Sweden. When he was still young, his father brought him and his brother to the United States to escape a dangerous situation back home, arriving with little more than a Swedish passport and the hope that things would be different here. After his father passed away, his cousin’s family took the boys in and raised them in Hermantown, a small town just outside Duluth, Minnesota. It was there that they became American citizens, and despite everything, Elliott still claims he had an amazing childhood.
After high school, he packed up and moved to Fort Lauderdale on a leap of faith. He’d never been to South Florida, didn’t know a single person there, and had no real plan beyond starting fresh. But he figured it out, building a life from the ground up for the second time and getting a front-row seat to how the real estate industry actually operates along the way.
A lot of what he saw wasn’t good. Too many companies hiding behind fine print, making lowball offers they knew weren’t fair, and taking advantage of people who were already going through the hardest moments of their lives. Homeowners dealing with probate, foreclosure, divorce, or relocation were being treated like transactions instead of people. Nobody was being straight with them, and most of the time, they didn’t even realize it until it was too late.
Elliott built Northstar Homes on the belief that this industry doesn’t have to work that way. The company was founded on three principles: be transparent, be trustworthy, and be direct. Every offer, every conversation, and every closing should be something both sides walk away from feeling good about.
Get a real offer.Get a clear answer.
Tell us where the property is — our Florida and Minnesota teams review every submission and route it from your address.
Prefer email? info@mynorthstarhomes.com